Blog

January 31, 2016
crowdfunding marketing tools

I’m always on a lookout for the best possible tools to help crowdfunding. If I see a tool that could be useful I share it on our site, CrowdsUnite and in the classes that I teach in NYC. Below is a list of different tools that can help you increase your community, help to reach your crowd, and improve your campaign. All of these tools still require work from the campaign builders and should be done months in advance of the real campaign.  With that said here is the list of these really great tools. Most of them I tested…

January 5, 2016

This past month I did something that I should have done a long time ago. I launched my own KickStarter and Indiegogo campaigns. They are not real campaigns but were meant to give me a better understanding of all the steps required for launching campaigns. The process was a simple one, however what came after the launch of my campaign is something I really did not expect. The amount of spam that I have received from marketing and promotional companies was simply unreal and frustrating!  Now I understand why so many campaigners have trust issues when I talk to them.

All…

November 8, 2015
CrowdsUnite platform on CrowdfundHQ

I work with many different clients helping them with their crowdfunding projects. Many of them ask me to help not just with one campaign but with actually launching their own crowdfunding platform. They want to use the power of crowdfunding to run multiple campaigns to support their community.

These days you don’t need to spend tens of thousands of dollars on hiring your own developers and spending months on building your own platform. All you need is a good “whitelable” provider, which will allow you to create a platform without requiring you to know how to be a website developer. Whitelabels platforms…

September 4, 2015

The 4 P’s of Crowdfunding Preparation

 

When you ask a crowdfunding campaign that failed what they think they did wrong, the answer you’ll most often receive will revolve around preparation leading up to their launch. The success of the campaign is determined before it even launches. Though it may seem obvious, you want to handle as much as you can before your campaign is live, giving yourself enough time to design your crowdfunding page, prepare marketing efforts, polish your prototypes, and manage a handful of other tasks necessary to deliver a pledge-able campaign.

We’ve identified the four main areas that should have…

August 3, 2015

At first donations  CrowdFunding doesn’t seem to make much sense. Not profits have been funding themselves from the crowd for a very long time. Every time Red Cross asks you for money through mail or you get a telemarketer asking for donations, that’s a form of crowdfunding. Non-Profit industry in the U.S. is a $300 Billion market, that’s almost 10 times larger than the Venture Capital industry. Majority of that money comes from individuals supporting causes that they believe in. So you might ask what is all this buzz about crowdfunding donations.

I recently came across this article on CNN, talking about…

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